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What This Partnership Delivers for You

Through this partnership, you gain access to:

  • A high-value digital education product that complements your in-store expertise
  • A new revenue stream without stock, logistics, or fulfilment
  • A tool that supports staff conversations and reduces time spent repeating explanations
  • A credible follow-up resource that keeps customers connected to your brand
  • Clear tracking, transparent reporting, and agreed commercial terms

Our aim is not short-term promotion, but a sustainable collaboration that supports your stores, your team, and your customers over time.

How We Will Support You

We will provide everything you need to integrate the guides smoothly across your five locations, including clear guidance, ready-to-use assets, and ongoing support.

This welcome pack outlines:

  • How the partnership works in practice
  • How your team can introduce the guides naturally
  • How sales and commissions are tracked
  • How we’ll review performance and grow the partnership together

We look forward to building something that adds real value on both sides and, most importantly, supports the people you serve every day.

1. What You Are Offering Customers

Customers are introduced to a digital health guide that:

  • Explains health topics clearly and responsibly covering all aspects of care around a particular health topic. From nutritional research to emotional support and where needed evidence based physical corrective strategies.
  • Helps customers understand product choices
  • Complements, rather than replaces, in-store advice
  • Can be accessed immediately on their phone or device

There is no physical stock, no handling, and no fulfilment required from your team.

2. How Customers Access the Guide

Customers access the guide through:

  • A QR code displayed in store from them to scan to view and purchase guides
  • A link shared via email or website which can be included in promotional material to your clients and will carry your unique code and tracking number

Once purchased, the guide is delivered automatically and securely.

Your commission for sale of the guide will be processed on a monthly basis along with a report breaking down the amount of purchases using your tracking code.

3. How Staff Introduce the Guide

Staff do not need to sell or promote aggressively.

The guide is introduced naturally, for example:

  • When customers ask questions about specific topics
  • When a topic requires more explanation in busy periods at the shops
  • When customers want to continue learning at home or have seen many practitioners without much result

The focus is on helpfulness, not pressure.

4. What Your Team Needs to Know

Staff are not expected to memorise the content of the guide.

They only need to understand:

  • What problem it helps solve
  • Where the QR code or link is located

A simple staff briefing and reference sheet will be provided.

5. How Sales and Tracking Work

Each partner receives:

  • A unique tracking link for each location
  • Store-specific or group-level QR codes (if required)

This allows:

  • Accurate tracking of purchases
  • Transparent reporting
  • Clear commission calculation

No customer data is shared beyond what is required for reporting.

6. How Revenue Is Generated

Revenue is generated in two ways:

  1. Guide sales made through your tracking link for the period of time we have an agreement on place. Customers will purchase multiple books over their lifetime which will continue to earn commission.
  2. Product / Supplement sales supported by the guide. If your products are featured then all purchasers of the guides will have access to purchase your products as well as other affiliate products through the available resources.

All commercial terms are agreed in advance and reported clearly.

7. How Customers Benefit

Customers benefit through:

  • Discounted cost of guides using your affiliate link
  • Clear, structured education
  • A resource they can revisit at any time
  • Greater confidence in product choice
  • Continuity between in-store advice and home learning

This helps improve satisfaction and long-term trust.

8. How We Review Performance

Performance is reviewed regularly, focusing on:

  • Uptake across locations
  • Staff confidence and feedback
  • Customer engagement
  • Opportunities to improve visibility or placement

The goal is continuous improvement, not pressure.

9. How the Partnership Grows

As the partnership develops, we can:

  • Adjust placement or messaging
  • Introduce additional guides
  • Explore deeper collaboration
  • Review tier progression where appropriate

Any changes are discussed and agreed collaboratively.

10. What This Is Not

To be clear, this partnership:

  • Is not hard selling
  • Does not replace professional advice
  • Does not require medical claims
  • Does not add workload for staff

It is designed to support your team and your customers, not complicate their experience.

When to Mention the Guide

The guide can be mentioned naturally when:

  • A customer asks for more explanation than time allows
  • A topic feels complex or overwhelming
  • A customer wants to continue learning at home
  • A conversation goes beyond a single product

The guide works best as a follow-up, not a starting point.

How to Frame the Conversation

Simple, natural language works best.

Examples include:

  • “We’ve got a digital guide that explains this in more detail if you’d like something to read at home.”
  • “Some customers find this guide helpful for understanding the bigger picture.”
  • “If you want to explore this further, there’s a guide we can point you to.”

A quick reference guide for your staff can be found here

No pressure. No claims. Just support.

What Staff Are Not Expected to Do

Staff are not expected to:

  • Sell the guide actively
  • Explain the full contents
  • Give medical advice
  • Replace professional consultation

The guide supports the conversation; it does not lead it.

A quick reference guide for your staff can be found here

Unique Partner Tracking

You will be provided with:

  • A unique partner tracking link
  • Optional QR codes for in-store use
  • Group-level or store-level tracking where required

This ensures all sales generated through your locations are correctly attributed.

What Is Tracked

Tracking allows us to record:

  • Guide purchases linked to your locations
  • Supplement purchases supported by the guide (where applicable)

No personal customer data is shared beyond what is required for reporting. The process is completely GDPR compliant as no personal information crosses between companies.

Commission Reporting and Payments

You will receive:

  • Clear reporting on sales and commissions
  • Regular payout schedules as agreed on a monthly basis

There are no hidden deductions or unclear calculations.

Payout Timing and Reconciliation

Commission payouts are calculated monthly and paid within 14 days of month-end to allow for refunds and reconciliation.

What We Review

Together, we look at:

  • Guide uptake across your business using your tracking code(s)
  • Visibility and placement effectiveness
  • Staff feedback and confidence
  • Customer engagement patterns

This helps identify what works best in real settings.

How Often We Review

Reviews are:

  • Light-touch and collaborative. We can keep in regular contact as we want to make sure this is a success. We are happy to produce educational material on a weekly basis which is condition specific that might add value to your business by helping your customers. This might take the form of articles, newsletters, professional educational videos
  • Scheduled at agreed intervals
  • We like to focus on insight rather than targets to ensure each stake holder wins

There is no expectation of constant reporting from your team. We take care of all of this on the backend of our system.

How the Partnership Can Grow

As the partnership develops, we can explore:

  • Adjustments to placement or messaging
  • Introduction of additional guides
  • Deeper educational collaboration

All growth decisions are made together, based on real results and data outline customer behaviour.

Shared Aim

Our shared aim is simple:

  • Support customers with credible educational material which cuts through the noise of random articles on the internet.
  • Strengthen trust in your stores by building knowledge of your staff and helping create a positive customer journey.
  • Create a sustainable, long-term partnership where everyone is successful.

We like to measure success in confidence, consistency, and value, not just volume.

Silver Icon

Silver

Entry Partnership

A simple way to introduce education into your stores.

Key Benefits

  • Digital patient guides to support customers
  • Unique tracking link or QR code
  • No product commitments or inclusion
  • Simple, low-friction setup

Commercials

Customer discount per guide: 20%
Commission per guide: 20%
Monthly fee: None
Best for: Individual partners or Independent stores selling between 1-10 guides per month.
Platinum Icon

Platinum

Strategic Partnership

Maximum visibility, commitment, and long-term collaboration.

Key Benefits

  • Everything in Gold
  • Premium product placement
  • Strategic collaboration opportunities
  • Priority positioning across guides

Commercials

Customer discount per guide: 25%
Commission per guide: 25%
Supplement/Product discount: -10%
Partnership fee: -£200 / location / month
Best for: Established brands and multi-location retailers selling over 100 guides per month.